Present-day businesses require modern product delivery that caters to their growing business needs and meets their end-user requirements. To build a big data system among different competing platforms, the users would prefer a platform with the most capable, user-friendly, and durable adoption. Many organizations are facing challenges in big data analytics to achieve dynamic growth and flexibility, while maintaining high performance and availability. The reality is that often one of these key components is sacrificed for the sake of the other. VMware Greenplum is a combination that holds all these components: Greenplum for providing specialized big data analytics database, VMware for self-management and automation, and PowerFlex for flexibility, resiliency, and high performance.