Is this multicloud by default approach, described in the previous section, the best route to success? Probably not, and that is why we introduced the concept of multicloud by design. This is our vision to help companies unlock the benefits of multicloud without being constrained by siloed ecosystems of proprietary tools and services.
APEX is the way we deliver multicloud by design. This involves:
- Taking our industry leading software to the public cloud – a strategy we refer to as ground-to-cloud. We did this first with our data protection software which now protects more than 17 EB of data in the public cloud. Building on that experience, we are enriching the public cloud by bringing our storage software to the public cloud with several new APEX offers that give our customers management consistency and enhanced data mobility in multicloud environments.
This multicloud by design approach with APEX also involves:
- Bringing cloud stacks to data center, colocation, and edge environments – what we refer to as cloud-to-ground. To this end we have developed, in collaboration with key partners such as Microsoft, Red Hat, and VMware, a new series of turnkey cloud platforms that integrate popular cloud stacks and Kubernetes orchestration software on Dell platforms so customers can extend and optimize the cloud experience of these stacks across public cloud and on premises environments. This gives customers the agility to run their workloads where their business needs dictate in the most efficient way possible.
Finally, our multicloud by design approach also involves bringing simplified cloud experiences to dedicated IT environments.
- APEX accomplishes this through a range of subscription and as-a-Service offers designed help to reduce IT workload, speed technology deployment, control costs and manage end of life assets sustainably. And now we are expanding APEX to include our client devices and servers, giving our customers more solutions to solve a broader set of business challenges.
![The image Dell's multicloud by design concept instantiated in two proposal: On the left side Ground-to-Cloud: bring best of breed Dell's software innovations to the main hyperscalers. Cloud-to-ground: bring the main cloud experiences (Microsoft, Red Hat OpenShift, and VMware) to data centers, colo and edge locations.](/static/media/9198938f-8c47-5a0e-82d9-6db6a62cd3f7/DAM-400d0ff8-4c9d-47b4-a147-0da358db779b/out/4379.005.png)
Figure 2. Multicloud by design: Get simplified cloud experiences with trusted technology